Dress for Success at Your Next Writers Conference

Today I’m going to continue my series on getting ready for a writers conference. One of the most asked questions I get is about appropriate attire. Below is my opinion—you’ll find others who disagree—but it’s always worked well for me.

First let me say this, you’ll see a little bit of everything when comes to what people wear at writing conferences. But, and this is important, just because you see someone wearing it doesn’t mean it’s appropriate.

I always treat a writing conference like a job interview—and really that’s what it is. You are meeting people who are deciding on whether or not to invest in you and your work. It may be a small investment—like an article; or a large investment—like a book contract.

Here are the guidelines I use when I plan my conference wardrobe.

• Business casual always works. For women, slacks, casual skirts, nicer jeans or capris. For men, slacks, nice jeans, polo’s, even some t-shirts if not sloppy. Suits are definitely NOT required. I like my style to look effortless and timeless.
• Keep it comfortable, for shoes at least. I don’t know about you, but I can’t concentrate when my feet hurt. I try to avoid athletic shoes because of their ultra casual nature, but I would choose them if they were the only ones I could be comfortable in.
• Dress in layers. No matter what the temperature outside—inside is always a roll of the dice. Some rooms will be hot, some cold. So I always try to top an outfit with a light sweater or jacket, and usually a scarf.
• Leave the perfume (men, this means cologne) at home. I know lots of folks who get headaches from or are allergic to different strong scents—and their definition of strong isn't always the same as mine. Some conferences, like ACFW, bill themselves as perfume free. 

And although this isn’t actually a piece of clothing, you’ll need to choose something to carry. Men and women need something to tote their laptops, notebooks, handouts, business cards, etc. Pick something with a wide strap, because it can get heavy by the end of the day and don’t forget to pack extra pens, tissues and breath mints!

Now it’s your turn—how do you plan your wardrobe for a conference?